Launch films · The Book of Mormon
Queueing in the rain, for the hottest ticket in town.
Three ticket launch films for The Book of Mormon’s UK tour, filmed at theatres in Birmingham, Bristol and Manchester. Fans queueing for tickets say why they came and what they are expecting from the show.
The projectClient
The Book of Mormon
Format
Three ticket launch films
Sector
Theatre
Service
Premiere video
Film
1 min (1 of 3)
Where it ran
Online, digital and social channels
From brief to finished film.
How we filmed a touring show’s ticket launches.
01 · The briefShow the demand
The production wanted films that captured the excitement of each city’s ticket launch to drive more sales.
03 · The outcomeThree films, three cities
Three one-minute films, one for each city. Shared across online, digital and social channels.
02 · Our approachFans in the queue
We filmed the queues at each theatre and interviewed fans as they waited.
04 · What we deliveredThree cities, one buzz
Three launch films, 1 min each
Filming at three theatres
Vox-pop interviews with fans
Show branding end frames
Behind the scenes
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The queue
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In line
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Jump in line
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The theatre
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The show
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Box office
More premiere films
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Twilight Zone
A West End premiere, told in the style of the show.
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Dear Evan Hansen
Opening night in the West End, from red carpet to curtain call.
-
Oklahoma!
Press night in the West End, in under a minute.
Planning premiere filmingTell us your budget. We’ll show you what it buys.
Every project is built from simple credits — one for development, filming, editing or animation — at £795 + VAT each on pay-as-you-go. No minimum, no contract.
Making video all year round? Monthly plans bring that down to £495 + VAT a credit.
Tell us who the film is for, where it’ll be seen and roughly what you’d like to spend. A range is fine.
01 Brief & budget
02 A plan that fits
We show you exactly what your budget buys: scripting, filming days, editing or animation.
Script, shoot, edit and animate. Most films take 2–6 weeks from brief to delivery.
03 We make it
Your finished film plus versions for your website, social channels, events and presentations.
04 Ready for every channel
Let’s talk about your premiere video.
Tell us a little about the project and your budget. We’ll reply within 24 hours with ideas and a clear plan — no obligation. Or email info@sneakglobal.com.