A series of short how-to videos for CooperVision, the contact lens manufacturer. Filmed in a clean studio with close-ups and a clear voiceover, each one shows wearers how to check, insert and remove their lenses safely and with confidence.
The projectClient
CooperVision
Series
Contact lens how-to videos
Sector
Healthcare
Service
Product video
Film
Four how-to videos, shown here as a reel
Where it ran
Online, digital and social channels
From brief to finished film.
How we made contact lens care simple to follow.
01 · The briefMake lens handling easy
CooperVision wanted short, clear videos that help new and existing wearers handle their lenses correctly, wherever they watch.
03 · The outcomeA flexible how-to library
Four how-to videos of around 30 seconds each, covering checking, inserting and removing lenses. Shared across online, digital and social channels.
02 · Our approachClean studio, close detail
We filmed a range of wearers against a white studio backdrop, with tight close-ups on the fingertip, lens and eye, and paired each step with a calm voiceover.
04 · What we deliveredFour videos, one clear look
Four how-to videos, around 30 sec each
Studio filming with a range of wearers
Macro close-ups of lens handling
Step-by-step voiceover
Behind the scenes
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Preparation
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Inserting
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Checking
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In the studio
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Technique
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Removing
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Planning a medical videoTell us your budget. We’ll show you what it buys.
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Tell us who the film is for, where it’ll be seen and roughly what you’d like to spend. A range is fine.
01 Brief & budget
02 A plan that fits
We show you exactly what your budget buys: scripting, filming days, editing or animation.
Script, shoot, edit and animate. Most films take 2–6 weeks from brief to delivery.
03 We make it
Your finished film plus versions for your website, social channels, events and presentations.
04 Ready for every channel
Let’s talk about your medical video.
Tell us a little about the project and your budget. We’ll reply within 24 hours with ideas and a clear plan — no obligation. Or email info@sneakglobal.com.