JOURNEYS THAT MATTER
A SERIES OF PROFILE VIDEOS TELLING INDIVIDUAL STORIES BY FOLLOWING PEOPLE MAKING 'JOURNEYS THAT MATTER' TO THEM.
ESSO, Verizon Media and UMWW approached us to create a series of videos following 'journeys that matter'. The stories had to be based around a car journey and be taking the individuals somewhere uniquely meaningful to them.
The videos were to be filmed in the UK, France, Netherlands and Norway and feature real people with real stories. They had to be filmed in the native language of each country and localised for the remaining markets.
We were tasked with delivering the campaign in full; from creative development through to contributor recruitment, video production and videography in each market, post-production and localisation.
WORKING WITH SNEAK WAS OUR FIRST FORAY INTO THE WORLD OF VIDEO CONTENT AND I FEEL VERY FORTUNATE TO HAVE HAD THEM ON BOARD TO GUIDE US. THEIR EXPERIENCE WORKING WITH GLOBAL BUSINESSES, THE PRODUCTION VALUES, ATTENTION TO DETAIL, CRAFT SKILLS AND PRODUCTION INSIGHT HELPED US ACHIEVE A RESULT FAR IN EXCESS OF OUR EXPECTATIONS.
MATT TABB, GLOBAL HEAD OF CORPORATE COMMUNICATIONS, EQUIOM GROUP