Animated explainer · Fashion and Textile Children’s Trust
Help for families, one simple step at a time.
An animated explainer for the Fashion and Textile Children’s Trust, showing parents and carers who work in the fashion and textile industry how to apply for a grant for their children’s essentials.
The projectClient
Fashion and Textile Children’s Trust
Topic
Grant applications
Sector
Charity
Service
Animated video
Film
2 min 45 sec
Where it ran
Online, digital and social channels
From brief to finished film.
How we made a grant application feel simple.
01 · The briefReach the families who could apply
The Trust supports families across the fashion and textile industry, from manufacturing to retail and laundry. It wanted a film that explained who can apply, what the grants cover and exactly what to send.
03 · The outcomeAn application that feels doable
A 2 min 45 sec explainer that makes applying feel straightforward, and ends with a gentle nudge to start today. Shared across online, digital and social channels.
02 · Our approachWarm portraits, clear steps
We animated the film on a textured, fabric-like background in the Trust’s colours, with warm family portraits and simple icons for every step: checking eligibility, the online application, the supporting documents and how grants are paid.
04 · What we deliveredOne film, every step
Animated explainer, 2 min 45 sec
Illustration and 2D animation
Voiceover and sound design
Styled in the Trust’s brand colours
Behind the scenes
-
The Trust
-
Family support
-
Eligibility
-
Applying online
-
Documents
-
Review
More animated films
-
Ledger
A one-minute animated explainer for a crypto hardware wallet.
-
Parachute Health
An animated explainer for a medical equipment ordering platform.
-
Majestic
An animated internal film celebrating a record Christmas.
Planning an animated explainerTell us your budget. We’ll show you what it buys.
Every project is built from simple credits — one for development, filming, editing or animation — at £795 + VAT each on pay-as-you-go. No minimum, no contract.
Making video all year round? Monthly plans bring that down to £495 + VAT a credit.
Tell us who the film is for, where it’ll be seen and roughly what you’d like to spend. A range is fine.
01 Brief & budget
02 A plan that fits
We show you exactly what your budget buys: scripting, filming days, editing or animation.
Script, shoot, edit and animate. Most films take 2–6 weeks from brief to delivery.
03 We make it
Your finished film plus versions for your website, social channels, events and presentations.
04 Ready for every channel
In the film“Perhaps you’re struggling due to a sudden loss of income or other unexpected personal challenges at home. Well, that’s where we can help.”
From the film
In the film“Often parents who receive a grant say they wish they’d applied sooner.”
From the film
Let’s talk about your animated explainer.
Tell us a little about the project and your budget. We’ll reply within 24 hours with ideas and a clear plan — no obligation. Or email info@sneakglobal.com.