A set of five interactive pre-roll films for Morphcast, the emotion AI platform. Presenters talk straight to the viewer, a party breaks out on cue, and a fruit game reacts to what the camera sees.
The projectClient
Morphcast
Format
Five interactive pre-rolls
Sector
Technology
Film
1 min 41 sec
Service
Interactive video
Where it ran
Online, digital and social channels
From brief to finished film.
How we filmed interactive pre-rolls for Morphcast.
01 · The briefShow adaptive video in action
Morphcast needed films that demonstrated how its AI can change a video in response to the person watching.
03 · The outcomeFive pre-rolls, one idea
Five short films, shown here back to back. Shared across online, digital and social channels.
02 · Our approachShort films built to react
We filmed presenters, a celebration scene and a camera-led fruit game against black, so each moment could be triggered by the viewer’s reactions.
04 · What we deliveredOne platform, five films
Five interactive pre-roll films, 1 min 41 sec in total
Presenter pieces to camera
Celebration and game sequences
Silent pre-roll loop
Behind the scenes
-
The cast
-
To camera
-
Celebration
-
Party
-
Fruit game
-
Smile game
More interactive films
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-
Uber
Vertical interactive safety scenarios filmed in the car.
Planning an interactive videoTell us your budget. We’ll show you what it buys.
Every project is built from simple credits — one for development, filming, editing or animation — at £795 + VAT each on pay-as-you-go. No minimum, no contract.
Making video all year round? Monthly plans bring that down to £495 + VAT a credit.
Tell us who the film is for, where it’ll be seen and roughly what you’d like to spend. A range is fine.
01 Brief & budget
02 A plan that fits
We show you exactly what your budget buys: scripting, filming days, editing or animation.
Script, shoot, edit and animate. Most films take 2–6 weeks from brief to delivery.
03 We make it
Your finished film plus versions for your website, social channels, events and presentations.
04 Ready for every channel
Let’s talk about your interactive video.
Tell us a little about the project and your budget. We’ll reply within 24 hours with ideas and a clear plan — no obligation. Or email info@sneakglobal.com.