A series of vertical, interactive training scenarios for Uber, filmed inside the car at night. Each scene plays out a situation between a driver and a rider, then asks the viewer how they would respond.
The projectClient
Uber
Format
Vertical branching scenarios
Sector
Transport
Film
1 min 58 sec scenario
Service
Interactive video
Where it ran
Online, digital and social channels
From brief to finished film.
How we filmed interactive safety scenarios for Uber.
01 · The briefTrain for difficult moments
Uber needed training that showed real, uncomfortable situations and let people practise how to respond.
03 · The outcomeScenarios people can learn from
Five interactive scenarios, with one shown here. Shared across online, digital and social channels.
02 · Our approachShot vertical, in the car
We filmed five scenarios on location in a car, in portrait for mobile, with each response filmed as its own branch.
04 · What we deliveredFive scenarios, one car
Five vertical interactive scenarios
Branching responses for each scenario
Filmed on location at night
Silent pre-roll loop
Behind the scenes
-
The driver
-
The riders
-
The rider
-
Another driver
-
Back seat
-
Reactions
More interactive films
-
The Interview Trainer
An interactive course that helps jobseekers practise interviews.
-
Morphcast
Interactive pre-rolls for an emotion AI video platform.
-
Pôle emploi
Interactive interview coaching for jobseekers, built with A-dapt.
Planning an interactive videoTell us your budget. We’ll show you what it buys.
Every project is built from simple credits — one for development, filming, editing or animation — at £795 + VAT each on pay-as-you-go. No minimum, no contract.
Making video all year round? Monthly plans bring that down to £495 + VAT a credit.
Tell us who the film is for, where it’ll be seen and roughly what you’d like to spend. A range is fine.
01 Brief & budget
02 A plan that fits
We show you exactly what your budget buys: scripting, filming days, editing or animation.
Script, shoot, edit and animate. Most films take 2–6 weeks from brief to delivery.
03 We make it
Your finished film plus versions for your website, social channels, events and presentations.
04 Ready for every channel
Let’s talk about your interactive video.
Tell us a little about the project and your budget. We’ll reply within 24 hours with ideas and a clear plan — no obligation. Or email info@sneakglobal.com.