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Services / Case study video

Case study films · Rabobank × Genesys

Pioneering conversational banking.

Customer story films for Genesys, featuring Rabobank. Thom Kokhuis, Head of Conversational Banking, and Derco Zeegers, Lead Product Manager, explain how the bank moved its customer conversations to the cloud, from messaging to video calls.

The project

Client
Rabobank

Featuring
Genesys

Sector
Banking

Films
3 films, 25 to 31 sec

Service
Case study video

Where it ran
Online, digital and social channels

From brief to finished film.

How we filmed the Rabobank story.

01 · The brief

A customer story in short form

Genesys wanted short films that let Rabobank tell the story of its move to conversational banking, for sales and social.

03 · The outcome

Three short customer films

Three customer story films. Shared across online, digital and social channels.

02 · Our approach

Interviews and the contact centre

We interviewed Thom Kokhuis and Derco Zeegers, filmed the contact centre and Rabobank’s offices, and added branded quote cards.

04 · What we delivered

Two voices, one bank

Three customer story films
Interviews with Rabobank’s banking team
Contact centre and office filming
Branded quote cards
Silent pre-roll loop

Behind the scenes

  • Rabobank’s headquarters

    Headquarters

  • The atrium at Rabobank

    The atrium

  • A contact centre adviser on a call

    Contact centre

  • Advisers working together at their screens

    Teamwork

  • An adviser on the phone

    On the phone

  • Thom Kokhuis of Rabobank in interview

    The interview

More case study films

Planning a case study video

Tell us your budget. We’ll show you what it buys.

Every project is built from simple credits — one for development, filming, editing or animation — at £795 + VAT each on pay-as-you-go. No minimum, no contract.

Making video all year round? Monthly plans bring that down to £495 + VAT a credit.

How our pricing works →

Tell us who the film is for, where it’ll be seen and roughly what you’d like to spend. A range is fine.

01 Brief & budget

02 A plan that fits

We show you exactly what your budget buys: scripting, filming days, editing or animation.

Script, shoot, edit and animate. Most films take 2–6 weeks from brief to delivery.

03 We make it

Your finished film plus versions for your website, social channels, events and presentations.

04 Ready for every channel

In the film

“We can orchestrate the customer experience from beginning to end by making it more digital.”

Thom Kokhuis, Head of Conversational Banking, Rabobank

In the film

“We have around 15,000 video calls per month.”

Derco Zeegers, Lead Product Manager, Rabobank

Let’s talk about your video.

Tell us a little about the project and your budget. We’ll reply within 24 hours with ideas and a clear plan — no obligation. Or email info@sneakglobal.com.