Documentary film · Roy Castle Lung Cancer Foundation
Challenging what people think lung cancer looks like.
A film for the Roy Castle Lung Cancer Foundation’s This is Lung Cancer campaign. Michael talks honestly about his diagnosis, the misconceptions he had about symptoms, and how treatment has given him back the things he loves.
The projectClient
Roy Castle Lung Cancer Foundation
Campaign
This is Lung Cancer
Sector
Charity
Service
Documentary video
Film
2 min 31 sec
Where it ran
Online, digital and social channels
From brief to finished film.
How we told one man’s lung cancer story with warmth and hope.
01 · The briefChange how people see lung cancer
The Foundation wanted a film that challenged common misconceptions about lung cancer and its symptoms, told by someone living with it.
03 · The outcomeA hopeful, myth-busting story
A 2 min 31 sec film that moves from the shock of diagnosis to a full life during treatment, ending with a call to find out more. Shared across online, digital and social channels.
02 · Our approachA sit-down interview and a day in the park
We interviewed Michael in a warm, simple setting and followed him around his local park, by the lake and along the paths he now walks, with aerial shots to open up his world.
04 · What we deliveredOne story, one clear message
Documentary film, 2 min 31 sec
Sit-down interview
Filming in the park with Michael
Aerial footage
Behind the scenes
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The interview
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The park
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A quiet moment
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By the lake
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Feeding the birds
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Out walking
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Planning a documentaryTell us your budget. We’ll show you what it buys.
Every project is built from simple credits — one for development, filming, editing or animation — at £795 + VAT each on pay-as-you-go. No minimum, no contract.
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Tell us who the film is for, where it’ll be seen and roughly what you’d like to spend. A range is fine.
01 Brief & budget
02 A plan that fits
We show you exactly what your budget buys: scripting, filming days, editing or animation.
Script, shoot, edit and animate. Most films take 2–6 weeks from brief to delivery.
03 We make it
Your finished film plus versions for your website, social channels, events and presentations.
04 Ready for every channel
In the film“I thought I knew cancer. I just didn’t.”
Michael, This is Lung Cancer
In the film“I want the life off treatment to be a really good life.”
Michael, This is Lung Cancer
Let’s talk about your documentary.
Tell us a little about the project and your budget. We’ll reply within 24 hours with ideas and a clear plan — no obligation. Or email info@sneakglobal.com.