Animated video / Explainer video
Animated explainer · Shell Energy
Every way to get in touch, in one reassuring film.
An animated explainer for Shell Energy customers who may be finding things difficult, setting out every way to get in touch, from the self-service centre and live chat to two-way SMS and a call with an account manager.
The projectClient
Shell Energy
Topic
Customer account support
Sector
Energy
Service
Animated video
Film
2 min 2 sec
Where it ran
Online, digital and social channels
From brief to finished film.
How we made getting in touch feel simple.
01 · The briefMake getting help feel easy
Shell Energy wanted customers who had received a letter, email or text about their account to know they could get in touch in whatever way suited them, and that help was there.
03 · The outcomeClear options, a calmer customer
A 2 min 2 sec explainer that ends with each character feeling better with a plan in place. Shared across online, digital and social channels.
02 · Our approachWarm characters, one channel at a time
We created three relatable characters with questions, then took each contact option in turn: the self-service centre, live chat, email, two-way SMS and a call with a customer account manager. Bright, friendly illustration in Shell Energy’s colours keeps the tone reassuring.
04 · What we deliveredOne film, every option
Animated explainer, 2 min 2 sec
Character illustration and 2D animation
Voiceover and sound design
Styled in Shell Energy’s brand colours
Behind the scenes
-
The brand
-
Getting in touch
-
Self-service
-
Live chat
-
Talk to us
-
A plan in place
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Planning an animated explainerTell us your budget. We’ll show you what it buys.
Every project is built from simple credits — one for development, filming, editing or animation — at £795 + VAT each on pay-as-you-go. No minimum, no contract.
Making video all year round? Monthly plans bring that down to £495 + VAT a credit.
Tell us who the film is for, where it’ll be seen and roughly what you’d like to spend. A range is fine.
01 Brief & budget
02 A plan that fits
We show you exactly what your budget buys: scripting, filming days, editing or animation.
Script, shoot, edit and animate. Most films take 2–6 weeks from brief to delivery.
03 We make it
Your finished film plus versions for your website, social channels, events and presentations.
04 Ready for every channel
In the film“We appreciate that you may be finding things difficult at this time, which is why we want you to know that we are here to help you.”
From the film
In the film“Whatever your circumstances, we are confident we can find a solution that works for you.”
From the film
Let’s talk about your animated explainer.
Tell us a little about the project and your budget. We’ll reply within 24 hours with ideas and a clear plan — no obligation. Or email info@sneakglobal.com.