A trailer for an HBO documentary series about a closed religious community in rural Sweden, with 30 and 15-second cut-downs for social and online.
The projectClient
HBO
Format
Trailer and cut-downs
Sector
Entertainment
Service
Advertising video
Film
1 min 42 sec
Where it ran
Online, digital and social channels
From brief to finished film.
How we built a documentary trailer and its cut-downs from one edit.
01 · The briefBuild tension without giving it away
The series revisits a real case and the questions left unanswered. The trailer needed to hook viewers and set the tone, and work at several lengths.
03 · The outcomeOne trailer, several lengths
A 1 min 42 sec trailer plus 30 and 15-second versions for social and online, all built from the same edit. Shared across online, digital and social channels.
02 · Our approachMood, pace and the key questions
We cut together drone footage, reconstruction, archive and interviews, with subtitles throughout, building from a quiet opening to the question at the heart of the series.
04 · What we deliveredA trailer and its cut-downs
Trailer, 1 min 42 sec
30-second cut-down
Two 15-second cut-downs
Subtitled throughout
Behind the scenes
-
The landscape
-
The investigation
-
The church
-
The community
-
The evidence
-
Reconstruction
More case study films
-
Electrolux
Case study film for Electrolux.
-
Virgin Atlantic
Case study film for Virgin Atlantic.
-
Octopus Energy
National TV and social campaigns.
Planning a video adTell us your budget. We’ll show you what it buys.
Every project is built from simple credits — one for development, filming, editing or animation — at £795 + VAT each on pay-as-you-go. No minimum, no contract.
Making video all year round? Monthly plans bring that down to £495 + VAT a credit.
Tell us who the film is for, where it’ll be seen and roughly what you’d like to spend. A range is fine.
01 Brief & budget
02 A plan that fits
We show you exactly what your budget buys: scripting, filming days, editing or animation.
Script, shoot, edit and animate. Most films take 2–6 weeks from brief to delivery.
03 We make it
Your finished film plus versions for your website, social channels, events and presentations.
04 Ready for every channel
Let’s talk about your video ad.
Tell us a little about the project and your budget. We’ll reply within 24 hours with ideas and a clear plan — no obligation. Or email info@sneakglobal.com.