Corporate video / Interview video
Corporate film · BT × Genesys
A big conversation, cut down to the moments that matter.
Highlights from a panel interview for BT, featuring Genesys. Andrew Small, BT’s Director of Digital Workplace, and Bernadette Wightman of Genesys talk about the future of work, filmed alongside BT’s digital workplace space and cut into short highlight clips.
The projectClient
BT
Featuring
Genesys
Sector
Telecoms
Service
Corporate video
Film
1 min 43 sec
Where it ran
Online, digital and social channels
From brief to finished film.
How we turned a panel conversation into short, scroll-stopping highlights.
01 · The briefMake a long conversation work online
BT and Genesys recorded a panel conversation about the digital workplace and needed short pieces that would work in a feed, with or without sound.
03 · The outcomeFour short highlight clips
A set of four highlight clips, shown here as a 1 min 43 sec reel, built to play silently in social feeds. Shared across online, digital and social channels.
02 · Our approachInterview plus the spaces around it
We filmed the panel in a multi-camera setup and captured the building, the entrance and BT’s digital workplace space, so each highlight could open with a strong visual.
04 · What we deliveredOne interview, four highlights
Four highlight clips from the panel interview
Multi-camera interview filming
Filming of the building and digital workplace space
Branded lower thirds
Behind the scenes
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The panel
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The building
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Arrival
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The approach
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The space
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The demo
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