mothercare-product-and-campaign-video-kidswear-on-blue-set.jpg

E-commerce video / Advertising

Campaign and product videos · Mothercare

Every collection, every season, ready for every channel.

Seasonal campaign films and e-commerce product videos for Mothercare, covering baby, kidswear, swimwear and gifting collections, in formats built for its website and social channels.

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The project

Client
Mothercare

Collections
Baby, kidswear, swim and gifting

Sector
Retail

Service
E-commerce video

Film
Campaign montages and product videos

Where it ran
Online, digital and social channels

From brief to finished film.

How we turned studio days into a season's worth of video.

01 · The brief

Content for every collection and moment

Mothercare needed a steady flow of video for its collections: seasonal campaign montages for launches, and short product videos for its online shop, all in a consistent look that feels warm, playful and unmistakably Mothercare.

03 · The outcome

A library of on-brand video

Campaign films for collections such as Playful Days, Cosy Nights and Made to be Gifted, plus product videos for everyday ranges and seasonal moments, shared across online, digital and social channels.

02 · Our approach

Studio shoots, planned for volume

We ran planned studio days with babies, children and parents, capturing each collection in several set-ups, from soft neutral bedding for newborns to bold colour sets for kidswear and swim. Each shoot delivered both campaign montages and product videos.

04 · What we delivered

Campaigns and product video, together

Seasonal campaign montages
E-commerce product videos
Behind-the-scenes content
16:9 versions for web and social

Behind the scenes

  • Two children in kidswear sitting together on set, from a Mothercare shoot

    On set with the kidswear range

  • Sleeping baby in a hooded romper, from a Mothercare product video

    A hooded romper, up close

  • Children in Mothercare kidswear playing in front of a studio backdrop

    The studio shoot

  • Two babies in sleepwear on soft bedding, from Mothercare Playful Days, Cosy Nights

    Playful Days, Cosy Nights

  • Expectant mother holding her bump, from the Mothercare Bump to Baby film

    Bump to Baby

  • Children in Mothercare swimwear and goggles on set

    Swimwear, on set

More case study films

Planning e-commerce video

Tell us your budget. We’ll show you what it buys.

Every project is built from simple credits — one for development, filming, editing or animation — at £795 + VAT each on pay-as-you-go. No minimum, no contract.

Making video all year round? Monthly plans bring that down to £495 + VAT a credit.

How our pricing works →

Tell us who the film is for, where it’ll be seen and roughly what you’d like to spend. A range is fine.

01 Brief & budget

02 A plan that fits

We show you exactly what your budget buys: scripting, filming days, editing or animation.

Script, shoot, edit and animate. Most films take 2–6 weeks from brief to delivery.

03 We make it

Your finished film plus versions for your website, social channels, events and presentations.

04 Ready for every channel

In the film

“This is the start of something special.”

From the film

In the film

“Bump to baby, and everything in between.”

From the film

Let’s talk about your product videos.

Tell us a little about the project and your budget. We’ll reply within 24 hours with ideas and a clear plan — no obligation. Or email info@sneakglobal.com.