Medical explainer · Roy Castle Lung Cancer Foundation
Robotic lung surgery, explained by a surgeon.
A medical explainer film for the Roy Castle Lung Cancer Foundation. Stephanie Fraser, a lung surgeon at Guy’s Hospital, answers the questions patients ask about robotic-assisted surgery: how it works, who it suits, the benefits and what recovery looks like.
The projectClient
Roy Castle Lung Cancer Foundation
Featuring
Stephanie Fraser, lung surgeon, Guy’s Hospital
Sector
Healthcare
Service
Medical explainer video
Film
4 min 16 sec
Where it ran
Online, digital and social channels
From brief to finished film.
How we explained robotic lung surgery to patients.
01 · The briefHelp patients understand their options
The Foundation wanted a film that helped people with lung cancer understand robotic-assisted surgery and feel confident asking their team about it.
03 · The outcomeClear, trusted patient information
A 4 min 16 sec film that explains a complex procedure in plain language, from a clinician patients can trust. Shared across online, digital and social channels.
02 · Our approachA surgeon, the system and simple questions
We filmed the surgeon beside the robotic system and structured the film around the questions patients ask, with close-ups of the console, the instruments and the robotic arms at work.
04 · What we deliveredOne procedure, explained clearly
Medical explainer film, 4 min 16 sec
Interview with a lung surgeon
Filming of the robotic surgical system
Question-led titles and branded end frame
Behind the scenes
-
The system
-
The console
-
Precision
-
The surgeon
-
Robotic arms
-
Fine control
More healthcare films
-
Robotic bronchoscopy
A surgeon demonstrates robotic-assisted bronchoscopy for lung cancer diagnosis.
-
CooperVision
Step-by-step contact lens how-to videos.
-
Parachute Health
An animated explainer for a medical equipment ordering platform.
Planning a medical videoTell us your budget. We’ll show you what it buys.
Every project is built from simple credits — one for development, filming, editing or animation — at £795 + VAT each on pay-as-you-go. No minimum, no contract.
Making video all year round? Monthly plans bring that down to £495 + VAT a credit.
Tell us who the film is for, where it’ll be seen and roughly what you’d like to spend. A range is fine.
01 Brief & budget
02 A plan that fits
We show you exactly what your budget buys: scripting, filming days, editing or animation.
Script, shoot, edit and animate. Most films take 2–6 weeks from brief to delivery.
03 We make it
Your finished film plus versions for your website, social channels, events and presentations.
04 Ready for every channel
In the film“It means that patients can get back up on their feet much quicker. So it means less time in hospital, quicker recovery back to normal. And I think that’s what matters to patients.”
Stephanie Fraser, lung surgeon, Guy’s Hospital
In the film“The robotic system doesn’t replace a surgeon, but it’s an adjunct and it still needs to be part of a holistic approach to how we manage patients.”
Stephanie Fraser, lung surgeon, Guy’s Hospital
Let’s talk about your medical video.
Tell us a little about the project and your budget. We’ll reply within 24 hours with ideas and a clear plan — no obligation. Or email info@sneakglobal.com.