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Explainer video / Animated video

Animated explainer · Recast

A new way to watch sport, step by step.

An animated how-to film for Recast, the app for watching and supporting the sports you love. It walks new users through signing up, choosing their sports, earning Cast Credits, previewing and paying per video, and searching for sports, teams, athletes and live events, all built from the app’s own screens.

The project

Client
Recast

Format
Animated app explainer

Sector
Sport and streaming

Film
2 min 45 sec

Service
Explainer video

Where it ran
Online, digital and social channels

From brief to finished film.

How we animated the Recast app.

01 · The brief

Explain a different model

Recast works differently from subscription services: there’s no subscription, viewers pay only for what they watch and the money goes to the creator or rights holder. New users needed a clear guide.

03 · The outcome

A step-by-step guide

A 2 min 45 sec animated explainer, from sign-up to live events, for online, digital and social channels.

02 · Our approach

Animate the app itself

We built the film from the app’s own interface, animating each screen with bold on-screen text and motion so every step is easy to follow without a voiceover.

04 · What we delivered

Every step, animated

Animated explainer, 2 min 45 sec
App screens animated in motion graphics
Bold on-screen text, no voiceover
Brand colours and type
Silent pre-roll loop

Behind the scenes

  • Recast app on a phone: the place to watch and support the sports you love

    The app

  • Choosing favourite sports in the Recast app

    Preferences

  • Recast app screen promoting up to 100 videos

    Videos

  • Montage of sports from around the world

    Sports

  • Recast app: pay only for what you want

    Pay per video

  • Searching for a sport in the Recast app

    Search

More case study films

Planning an explainer

Tell us your budget. We’ll show you what it buys.

Every project is built from simple credits — one for development, filming, editing or animation — at £795 + VAT each on pay-as-you-go. No minimum, no contract.

Making video all year round? Monthly plans bring that down to £495 + VAT a credit.

How our pricing works →

Tell us who the film is for, where it’ll be seen and roughly what you’d like to spend. A range is fine.

01 Brief & budget

02 A plan that fits

We show you exactly what your budget buys: scripting, filming days, editing or animation.

Script, shoot, edit and animate. Most films take 2–6 weeks from brief to delivery.

03 We make it

Your finished film plus versions for your website, social channels, events and presentations.

04 Ready for every channel

Let’s talk about your video.

Tell us a little about the project and your budget. We’ll reply within 24 hours with ideas and a clear plan — no obligation. Or email info@sneakglobal.com.